Sunday, February 9, 2014

The Opening Ceremony To The Olympic Games Puts Big Ratings

NBC Sports coverage of the tape-delayed Opening Ceremonies to the Winter Olympics was seen by an average viewership of 31.7 million viewers making it the most watched non-live Opening Ceremony in 20 years.

In addition, the coverage Friday night ranks #2 among most watched-non live Opening Ceremonies of the Winter Olympics and in the key adult 18-49 demographic, viewership topped other networks combined by the highest margin ever for the Winter Olympics.

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