Monday, March 24, 2014

NCAA Tournament Viewership The Highest In 21 Years

With the final 16 teams set for the the next round of games in the 2014 NCAA Men's Basketball Tournament, the tournament is enjoying strong viewership.

Viewership so far for the tournament is the highest in 21 years with an average viewership over 9.2 million, up 4% from the same time last year with an average rating/share of 5.9/13, up 2% from last year.

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