Wednesday, January 29, 2014

ESPN Digital Media Continues To Dominate

ESPN Digital Media continues to dominate in usage amongst  computers, smartphones and tablets last month tallying 64.9 million unique visitors.

December was the 4th straight month that ESPN generated over 60 million visitors and accounted for 31% of sports usage on digital platforms.   Other digital results from December include:

*7.1 billion minutes of usage, an increase of 22% from December 2012;

*Nearly 43 million used an ESPN mobile product generating nearly 4 billion minutes

*39% of users (25.1 million people) were exclusive users of smartphones and tablets with 54% of time spent using ESPN digital content came from smartphones and tablets.

For more stats, including stats on social media use, and additional information, visit the Web Site linked above.

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