Monday, March 21, 2011

Ratings for the NCAA tournament is up 17% for the first 4 days

Sunday saw another strong ratings performance for the NCAA Tournament on CBS and Turner family of networks.

According to a press release, TV ratings for the first weekend of the tournament is up 17% over 2010 when the tournament was exclusive to CBS Sports.

More information can be found here: http://sportsmedianews.com/03/cbs-turner-tout-ncaa-ratings/#

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