Monday, October 7, 2013

Explaining The TV Ratings

When I post what the ratings are for a particular game, below is a summary of what the ratings mean.

A share, which is the first number, is the percentage of TV's in use that is watching a particular game.  The last number is the percent of households watching TV that were tuned into that program.

What's the difference between a rating and share?  The rating reflects the percentage of the total population of televisions and a share is the percentage of TV's that were in use.

Last Sunday's late afternoon NFL game on Fox received a rating of 18.5/36.   This means that the share of  18.5 is the percentage of television sets in use tuned to the program.

The 36 is the percentage of households watching TV were tuned into the game during this time slot. What's the difference between rating and share?  The rating reflects the percentage of the total population of televisions tuned to a particular program while share reflects the percentage of televisions actually in use.

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