I keep noticing in press releases from NBC Sports that the Comcast regional sports networks ("RSN's), including Comcast SportsNet Chicago, being refereed to as the NBC RSN's.
NBC owns several RSN's from coast to coast, all in top 10 media markets. A rebrand to NBCSN Chicago, New England, etc. would make perfect sense. In addition, with all of the resources of these RSN's, I have always thought it would logical for NBC to pool its resources from NBC Sports & the RSN's together and launch a nightly highlight show on NBCSN.
Rebranding the RSN's to NBCSN fill in the blank market would add instant credibility to NBCSN and provide an alternative to Fox Sports 1's Fox Sports Live as a competitor to SportsCenter.
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