Not only did ABC enjoy ratings success during the NBA Finals, but NBA Digital, the web & mobile platform for the NBA enjoyed a huge bump in traffic and downloads as well.
According to a Press Release, NBA.com delievered over 140 million streams with over 400 million page views, when compared to last year, that's an increase of 89% and 11%, respectively. Over on the mobile side, downloads for the NBA GameTime app was up 37% when compared to last year.
Just like ESPN, TNT, NBA Digital enjoyed a record breaking year across all of it's platforms with complete information in the link above.
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